Oak Furnitureland has opened the first US store at Wayside in Burlington, Greater Boston

The location was chosen for its close proximity to Boston and a complementary mix of restaurants and fashion retailers. Oak Furnitureland ran focus groups around the region to ask their customers which location they would prefer – the Burlington location earned over 75 percent of the vote in each group.

“Our customers overwhelmingly chose Burlington, MA for the first US store and Wayside is the perfect fit for our brand,” said Alex Fisher, chief executive office at Oak Furniture Land. “With its easy accessibility and high quality of service it was an easy choice.”

US customers can now enjoy the Oak Furnitureland experience. At nearly 17,000 square feet, the store showcases the brand’s distinctive hardwood furniture made from 100 percent solid hardwood.