Meet the fast-growing retailers succeeding online and instore
From eBay trader to national retailer
Thanks to MNC’s differentiated media strategy, Oak Furnitureland became the UK’s fastest-growing retailer of the decade, and today boasts a nationwide network of over 100 showrooms.
For the last nine years, we’ve consistently met Oak Furnitureland’s imperative to deliver on short-term ROI goals while growing brand awareness.
Crowned most memorable brand on TV in Campaign’s ‘Adwatch of the Year’ league table in 2019. Today, Oak Furniture Land is applying MNC’s proven marketing blueprint to support successful expansion into the US market.
Helping a US giant crack the UK market
Wayfair, the largest online retailer of home furnishings, housewares and home improvement goods in the US, set their sights on conquering the highly competitive UK market in 2014.
We developed a smart strategy spanning linear TV, radio and sponsorship to rapidly drive awareness and conversion among the target audience, and Wayfair is now going from strength to strength in the UK.
Heating up demand for fitted kitchens
Founded in 2009, Wren Kitchens has grown rapidly to become the UK’s number one fitted kitchen retailer. MNC’s intelligent media approach is driving increased sales and supporting an ambitious UK store expansion programme.
With growing demand for well-manufactured bespoke kitchens at flat-pack prices, this fast-growth retailer will extend MNC’s strategy to the US market.
Waking up the bed-in-a-box market
Emma Mattress had launched its bed-in-a-box brand successfully in Europe but was looking to crack the UK – a hugely competitive market in which competitors had taken first mover advantage.
In 2017, MNC developed a promotional calendar spanning offline and online activity. Our proven approach, is enabling Emma to outperform its competitive set without outspending them. In 2019, Emma achieved £125m in full year sales, equating to 86% surge on the previous year.
We are an independent media planning and buying agency with a proven track record of delivering outstanding ROI alongside brand awareness.
Email us to find out how our results-driven approach can help transform marketing effectiveness for your business.
MNC is an extension to our business… they help us out-think, rather than out-spend, our competitors.
CEO, Oak Furnitureland
MNC’s 'challenger digital brand response’ approach...is vastly superior to any brand equity deal or brand-led out of home direction for long-term success.
Co-founder UK, Emma Mattress
Our partnership with MNC drove phenomenal success right out of the gate, confidently hitting short-term ROI goals while growing awareness of the brand.